Mastercard – Decisive AI in Financial Fraud Prevention
Industry: Financial Services
The Challenge: The scale and speed of digital payment fraud are overwhelming for human analysts. By the time a suspicious transaction could be reviewed, the damage was often already done. The key challenge was to analyze millions of global transactions per second accurately, minimizing fraud without declining legitimate purchases and frustrating customers.
The AI-Powered Solution: Mastercard deployed a deep learning-based Decision Intelligence platform. This AI solution doesn’t just look at single transactions; it analyzes the complex, contextual relationships between them—merchant, time, location, device, purchase history—to score the likelihood of fraud in milliseconds. The system continuously learns and adapts to new fraudulent patterns as they emerge.
The Outcome: The platform achieved a dramatic reduction in fraudulent transaction rates. Crucially, it also drastically reduced false positives, meaning fewer legitimate transactions were incorrectly declined. This maintained seamless customer experience and trust while saving millions in potential fraud losses.
Technosurge Insight: Mastercard’s success demonstrates the critical need for real-time, intelligent decision-making at scale. Technosurge develops high-velocity AI analytics engines that empower businesses in finance and beyond to make accurate, automated decisions that protect revenue and customer relationships.
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Example: A cardholder who lives in London makes a transaction at a local coffee shop. Five minutes later, another transaction is attempted for high-value electronics in a different country. The AI blocks the second transaction because the two locations are geographically impossible to traverse in that time frame, indicating the card details were likely stolen and used fraudulently.
